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The interactive technology basically is a two-way flow of information through an interface between the technology and user; the user usually communicates a request to the technology with the technology returning the result of the action back to the user...

Strategy. Consistency. Focus. These are the key elements of content marketing strategy success in today’s content marketing world, according to my podcast guest, Joe Pulizzi. Joe is the founder of Content Marketing Institute and it’s cornerstone event...

Here Karen Allen looks what makes a person willing (or unwilling) to pay for subscription entertainment, depending on whether the content they're accessing is premium or non-premium. ______________________________ Guest Post by Karen Allen on Medium...

It’s been an active day on the content track of The Folio: Show. We opened up the morning with a stellar session, “Developing a Video Strategy that Works for Your Brand.” Drew Berkowitz, SVP of partnerships at Wochit, started off The Folio: Show with...

Whether it’s a 30-second clip on DIY channel Nifty or original drama series ‘Broke’ on YouTube Red, each month BuzzFeed video content clocks up over seven billion global views. One in six people in the UK now subscribes to one of BuzzFeed’s Tasty food...