Westelkproject.com

Silverton is the ultimate ski town. At least when it comes to appalling male-to-female ratios. It’s a desert island for single dudes but a one-stop-shop for the ladies; it’s known for being the venue of choice for mountain men looking to bro down with...

The 2014 Subaru Freeride Series kicked off today in Crested Butte, CO. The Crested Butte event has a long an storied history, and is the longest running freeride competition in North America.  Todays 2- Star event was worthy of the history books...

Registration for the Junior Freeride World Championships at the Subaru WinterFest in Big Sky, MT will officially open on March 20, 2014, at 10am MST. Junior big mountain snowboarders, aged 12-14 and 15-17 can sign up to compete. The event grants 2-star...

The Best Experiential Marketing Campaigns of the Year It’s not your imagination: This industry is on a roll. Fact is, we started the Ex Awards 13 years ago to recognize what back then was just a handful of experiential programs that were showing others...

We’ll claim it, there are more ripping ladies right now than any other point in the sport’s history. But here’s the thing, you’d never know it. Although the fairer sex may be on a never-before-seen level, there isn&rsquo...