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(Ref: 13-42 SMA/NRS/HQ) The International Potato Center (CIP) seeks a professional Social Media Assistant with a high level of commitment to update and follow social media marketing technologies to increase public awareness and strengthen CIP&rsquo...

Libraries are always looking for ways to engage and connect with patrons. But understanding the shift from traditional public relations (PR) to today’s customer-centric digital marketing landscape has become a key to successful engagement. So said Heather...

[Edit Notes: Social media marketing is getting increasingly difficult, especially for newcomers and beginners. In this post, Abhishek Dadoo takes a look at how each platform is different from the other and how it can be used to your advantage.] If Social...

In the first five years of 21th Century, the social media market was dominated by the United States, especially considering the origins of Facebook and Twitter. However, in the next five years, China will become much more social media savvy, and it will...

Shama Hyder is the bestselling author several books including Momentum: How to Propel Your Marketing and Transform Your Brand in the Digital Age. She is the award-winning CEO of The Marketing Zen Group—a global online marketing and digital PR company...