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Virtual Reality and Sales Presentations Each year medical companies develop a dazzling array of new products. Some are minor upgrades. While others are extraordinary new products designed to be game changers or, in some cases, “bet the company” entries...

The ultimate goal of a business. What is it? No… it isn’t about having an awesome sales presentation. From executive board discussions, to conventional bar chats, it is a discussion that has taken place thousands of times along centuries. To be honest...

When I started out in selling, I thought that it was all about presenting. I’d get up in front of my customers, give a great speech, and they’d be reaching for their checkbooks before I even finished. Well, suffice it to say, I learned. In...

Course Code: BRL – 002 Course Title: Retail Marketing and Communication Assignment Code: BRL–002/TMA/2014-15 Coverage: All Blocks Maximum Marks: 100 Attempt all the questions (A) Short Type Questions 1. What are the stages of consumer decision making...

“If you cannot ….. In the long run…. tell everyone what you have been doing, your doing has been worthless.” Erwin Schrodinger The above adage signifies the importance of oral communication in personal as well as professional life. Considering the...