Oyekunledamola.com

The famous psychophysicist Dr. Howard Moskowitz once said: “There is no perfect Pepsi; just different kinds of perfect Pepsi for different groups of people.” His point is that every visitor that comes to your website is different –– bringing along...

Sales is the activity of selling goods and services to customers in exchange of money. Every organization lives and breathes on this integral component and it forms the backbone of their business. Whether it be the retail industry or the online/internet...

Pexels In 2016, content reigned supreme. But not just any kind of content. This year saw an increase in demand for compelling interactive content, such as 360-degree virtual reality videos, the growth of visual content, such as infographics, a bigger...

If your business has any sort of online presence, chances are you’ve heard of SEO. Search Engine Optimization or SEO is the process of getting your website found on major search engines like Google, Bing, Yahoo etc. Why is this so important? Think...

Marketing in a slow economy for any product or service can be a challenge. Even more challenging is marketing a hotel, which is both a product and a service. Whether a hotel is part of a recognisable chain or one-of-a-kind boutique hotel, marketing is...