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Latest Version of Its Marketing Signal Measurement Platform Helps Marketers Make Cross-Channel Campaign Decisions In-Flight and Solve Data Transparency Concerns. Origami Logic announced the general availability of the Fall 2016 release of its Marketing...

While regularly measuring marketing signals is key to unlocking marketing ROI, most respondents to as new survey struggle to quickly make sense of their current marketing data anarchy due to extended access lag times, according to the research from marketing...

The following is a guest post by Steven Wastie, the CMO of Origami Logic. While it naturally aligns with his company’s solution, I think his Marketing Signals Framework — and this absolutely epic Periodic Table of Marketing Signals — transcends their...

Shutterstock Sept. 9 - 10, 2013 San Francisco, CA Tickets On Sale Now VentureBeat asked some of the most well-known cloud investors what technologies they are most excited about. Here’s what they said. Cloud computing is one of the hottest...

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: NCAA March Madness Delivers More Than 10 Million Video Ad Views iSpot.tv says AT&T’s video ad “Strong...