Nathannewman.org

I post a lot of freebies every week, and I know sometimes it can be hard to wade through which are still available, so each week I put together a list of samples and other freebies you can still request if you haven't already. Some of the best freebies...

The era of the CMO has arrived. Chief marketing officers are more important to the success of global businesses — and more powerful — than ever before. Marketers are not only executing on corporate strategy, but are also often among the key shapers...

Social proof is hugely important to marketers. Social proof speaks to your audience in terms that are valuable to them. After scarcity, Influence, by way of social proof, is the most powerful marketing tool of all. In the 1950s, researcher Solomon Asch...

CYNOPSISDIGITAL 08.18.16 Good morning. It’s Thursday August 18, and this is your first early morning digital briefing. TODAY’S CODEBREAKER Paid content: Paid content is content that a marketer puts out by any paid means, such as Google Adwords or...

Presenting Adweek’s inaugural Power List, our ranking of the 100 most influential, innovative and effective leaders controlling media, marketing and technology. To assemble this list, we considered the profiles and results of corporate titans, taking...