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05/27/16: Oracle loses multi-billion dollar IP lawsuit against Google; Hulu and ITV greenlight drama series; NAA files a...
via cynopsis

CYNOPSISDIGITAL 05.27.16 Good morning. It’s Friday May 27, 2016, and this is your first early morning digital briefing. TODAY’S CODEBREAKER Bounce rate: Bounce rate, also called Abandonment Rate, refers to the percentage of a webpage’s visitors who...
The Daily 202: Cruz's expected victory in Wisconsin would make a contested Republican convention likelier – Washington P...
via zodiachoroscopes

Ted Cruz visits the Mars Cheese Castle in Kenosha, Wisconsin, yesterday. (Reuters/Jim Young) THE BIG IDEA: — Assuming Ted Cruz wins the Wisconsin primary tonight, expect most of the media coverage to focus on the increasing likelihood of a contested...
The curious case of social media marketing
via impactonnet

While there is a growing understanding of the space, are marketers going beyond ‘likes’ and ‘trends’ to engage with audiences, asks Sneha Ullal T here’s no denying that the medium of the future is now that...
The Shark Tank Deal That Brought ABS Pancakes a Year of Sales in a Single Month
via static1.shopify

Ashley Drummonds is the Founder of ABS Pancakes, gluten-free pancakes with 26 grams of protein, 8 net carbs, and under 200 calories per 4 pancakes. On this podcast, you’ll learn how she started by selling digital products and then transitioned into...
The Content Marketing Campaign Playbook – Guaranteeing Success in 2016
via moz

Posted by SimonPenson Introduction Stage One: Setting expectations and objectives Stage Two: Audience understanding Stage Three: Brand activation Stage Four: Campaign plans Stage Five: Finding the right prospects Stage Six: Social Stage Seven...

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MWB is a creative agency focused on positive impact brands.
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