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Posted by MatthewBarby As digital marketers, big data should be what we use to inform a lot of the decisions we make. Using intelligence to understand what works within your industry is absolutely crucial within content campaigns, but it blows my mind...

Social media road map By Margie Jordan By now you’ve heard stories about the positive impact social media marketing is having on the sales of many businesses. In fact, many marketers have acknowledged that social media is now a crucial piece...

By: The Voice of Reason | Before diving into this article, it’s important to realize that if you read all of it, including the resources provided within (some of which are quite lengthy), expect the entire paradigm from which you view the world to be...

Posted by Dr-Pete This post is a part of the "Starting Over" series, the story of starting a blog (MinimalTalent.com) from scratch. See the end of the post for links to the rest of the series. Launching a new site is exciting, and it should be, but...

I'm a pretty good writer, really. If you're not talented at writing you just have to outline some ideas that you have, pass them to a ghost writer, and they'll do the writing for you, they'll fill in the blanks, so your text will look friendly. What...