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A changing competitive landscape for Cisco "One company that’s benefiting is SnapRoute Inc., which was founded by a former manager of Apple’s global data center network. The startup makes a cheaper, simpler network switch than the ones Cisco sells....

Branded Media Marketing – Across Platforms – TV, Film, Broadband, Mobile, Virtual Economies, Music and Games – Reinventing the Commerce & Media Model With the attention of the consumer being assaulted by a host of great technologies...

When it comes to engaging customers and shaping mobile consumer behavior in your favor, there’s no better source of inspiration than the advertisers of the Super Bowl. This event has become one of the most anticipated of the year, and not just for the...

Featured story Mobile marketing predictions for 2017 from 11 industry veterans Jan 12, 2017 by Aaron Strout What's in store for mobile marketers in the new year? Columnist Aaron Strout asks mobile-savvy colleagues and clients to share their forecasts...

The bone-chilling cold of the polar vortex didn’t stop legions of football fans from descending into the far reaches of Manhattan to celebrate this year’s Super Bowl festivities. EM editors threw on their warmest thermal underwear and joined...