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March 17 2016. The Progressive® International Motorcycle Shows® (IMS), the most influential touring consumer motorcycle shows in the U.S., roared into ten major markets from October through to February with 1,252 exhibitors, six key sponsors and 15...

Building Community At Your Dealership  (January, http://bit.ly/1SinRo9) Building community is not a new concept for motorcycle dealers, yet very often it is overlooked as a way of increasing sales. While “community” itself is an intangible concept,...

Industry veteran Sarah Schilke has announced she has accepted the position of National Marketing Manager with BMW Motorrad USA, a move that opens up her previously held seat on the MIC Board of Directors. Schilke was serving her third term on the MIC...

Motorcycle and scooter sales in the U.S. in 2013 remain consistent with last year’s figures, according to data released by the Motorcycle Industry Council. Several manufacturers blamed poor weather for the poor start this year, and the rebounding...

The Motorcycle Industry Council (MIC) reported US retail motorcycle sales for the 3rd quarter 2015. Number of sold motorcycles include those reported by all MIC member manufacturers: BMW, Can-Am, Ducati, Harley-Davidson, Honda, Kawasaki, KTM, the Piaggio...