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Tweet Are you a doctor who’s interested in learning how content and social media marketing can help grow your practice? For decades doctors were able to get away without investing too much money in advertising or marketing. Then when the Internet...

A marketing plan is part of a company’s business plan. It is composed of a comprehensive roadmap of a business’s marketing and advertising efforts. For a particular timeframe, it describes the company’s activities in achieving particular marketing objectives...

Amazon Seller Ads (online self service advertisement program) team is seeking a highly motivated Marketing Manager to launch and manage self-service ad programs to sellers. Our programs are Sponsored Products and Display Ads (beta) . They are pay per...

Online advertising is not the highest ROI form of marketing, but it’s certainly the most ubiquitous. Google AdSense is almost a default option for solopreneurs, especially those with lower amounts of traffic. However, it’s possible to secure your own...

A key theme at the recent Econsultancy Digital Cream roundtable on Personalisation was paralysis: being unsure how to prove the business case to justify investment and start the personalisation journey. This uncertainty is leading to inertia as digital...