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They’re getting old. Many of the marketing automation stats we regularly use – to make strategic decisions, craft presentations, prepare for sales calls – are getting a bit long in the tooth. Case in point: “Companies that excel...

Your job title may be SEO manager, but chances are you find yourself responsible for more than just basic website optimization. While even 5 years ago an SEO manager may have been tasked with doing keyword researches, tracking search rankings and running...

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Driver Education School Integrates Google Street View With Online Test Preparation Working with Publicis...

This week’s round-up includes a blog citing a McKinsey study that argues email marketing is better than Facebook and Twitter combined. Also, learn why SEO has an edge over PPC, how you can use Google Analytics add-ons to generate leads and improve customer...

Curious about how marketing is shaping up in 2016? Or how your marketing strategy is performing against other companies? And what’s working for other marketers or is keeping them up at night? Find the answers to these questions and many more in this...