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LinkedIn is a popular and widely accessed social networking platform for professionals allowing them interact with other members of the site and contains a large number of people which are workers or employees. The site functions to provide the user...

They claim SEO is useless and content advertising is the new SEO. Most of us ended up improbable in relation to authenticity of the maintain and thus most of us did an instant try to find the term “Is SEO definitely dead”. Outside of the surprises, the...

When e-commerce search works, it’s fast, convenient and efficient. It’s no wonder that so many users prefer searching over clicking categories. Unfortunately, our recent large-scale usability study and top-50 benchmark of e-commerce search finds that...

This is the first in a series of articles on e-commerce search that draw on findings from our recent search usability report and benchmark. In this article we’ll introduce 12 types of search queries identified during our large-scale usability study...

As marketers, we love to announce the death of old advertising trends. We praised the death of print, the death of email, and even the death of SEO as we know it. With the introduction of Google’s RankBrain, many marketers proudly claimed that keywords...