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In Part One of this article, we looked at some of the reasons why WordPress provides an ideal platform to market your business on social media. In this section, we examine a number of tracking tools, services and applications that allow you to: Search...

Monitoring your social media analytics can make the difference between the success or failure of your social media presence. Are you using the right social media analytics tools to monitor, assess and improve your social media performance? In this...

With organic reach shrinking across the board, content marketers are scrambling for answers. See what media company Social Media Examiner has done to overcome the lack of reach and what you can learn from the steps they took. Michael Stelzer is a social...

Once you start a fresh blog it is really important that you take some important measures so that your blog can get indexed faster and start getting traffic from search engines, That's not all, There are some more important tasks which needs to be carried...

In order to get the most benefit from social media marketing, you must have a thorough understanding of your customers. Social media analytics can give you deep insights into your audience, helping you to focus and fine tune your efforts. Analytics...