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This year the big and the new dominate the ad scene for the Super Bowl. Let’s hope the game is as enjoyable as the commercials are each year! The Denver Broncos and the Carolina Panthers will meet in Super Bowl 50 on Feb. 7, 2016, at Levi’s Stadium...

Only two days left until Super Bowl LI, which means of course Super Bowl commercials … can you smell the capitalism? Come with us now as we rank all ads released so far. Yes, ALL of them! Ah hahahaha! (If you don’t mind spoilers, that is). This is the...

The era of the CMO has arrived. Chief marketing officers are more important to the success of global businesses — and more powerful — than ever before. Marketers are not only executing on corporate strategy, but are also often among the key shapers...

Super Bowl commercials aren’t typically about direct purchases. Brands run them to create awareness and buzz and to make us feel all soft and fuzzy towards them through our adorable-foal/hot actor reunion-induced tears (thanks a lot Budweiser!). For...

[youtube=http://www.youtube.com/watch?v=KlSn8Isv-3M&w=620&h=379] Bob Dylan’s Super Bowl commercial for Chrysler Group LLC caused an immediate stir on Twitter, as fans debated the use of the septuagenarian rock star to narrate a patriotic...