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Among hundreds of apps in Shopify App store, one could be completely overwhelmed to find the good apps that work smoothly and effectively as advertised. Typing “email popup” and no less than 100 apps will show up in the search results. Trying out these...

Over the years, we have added a lot of powerful features in OptinMonster to help you increase your traffic, subscribers, and revenue. Whenever we talk with customers at marketing events, one of the most common questions we get asked is: what are some...

Remember those annoying, ugly, blinking grey boxes that popped up only after you’d already clicked the “X” to close the window? Yeah, remember these guys? As annoying as they are, it’s important not to be too quick to write off this theory as a whole...

Social proof is hugely important to marketers. Social proof speaks to your audience in terms that are valuable to them. After scarcity, Influence, by way of social proof, is the most powerful marketing tool of all. In the 1950s, researcher Solomon Asch...

Do you do remarketing? Or send out newsletters? Remarketing has become a very popular tool for promoting online stores after customers leave your site. In this article we’ll look at how you can build engagement and boost sales with “onsite retargeting...