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The following is a living, breathing, growing list of LOCAL search and SEO tactics. Treat it as a loose, step-by-step process that you can follow for your own local SEO campaign. If you’d like to contribute something that I’ve missed, improve...

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The days of passively talking “at” your audience online are well and truly over. It’s no longer enough to just put up a page on your website with static information. To succeed in today’s highly connected global and digital world, requires actively ...